Business On Purpose
Business On Purpose shows you how to grow an online business to multiple six figures.
Do any of these sound familiar?
  • "I've been working on my side business for years and I'm stuck."

  • "I don't know how to scale without hustling and sacrificing time with my family."

  • "It feels like there's this isn't going to work because I've tried everything."

  • "I've been in consumption mode, where I'm learning so much but not seeing results, and I don't know why."

  • "I have the desire to make more money and help more people."

  • "I want to scale my business so I can create more income for my family."
Welcome to Business On Purpose—my proven program to help you turn your online business into a six-figure company.
1. Create a systematic online business using email, social media, and content marketing to funnel your dream clients into your core offer.
2. Position yourself as an attractive expert, using the exact voice your ideal clients can't help but buy from.
3. Make your core offer so desirable that it's a no brainer for your customers.
4. Get more clients, help more people, and make more money so everyone wins.
What's Included In Business On Purpose
1. The Program To Scale Your Business
The Program includes the Who What How Method framework for online business. There is a Private Portal that includes several Modules and over 30 Classes, plus Workbooks that are all designed to help you strategically scale your online business using funnels, content and email marketing, and offers that your ideal customer will love.
2. On Demand Tools + Resources
There are a variety of tools and resources included that will help you save time and money. For example, there's a Style Guide Template (for branding), a Launch Calendar (for planning launches), and a Workbook Template (for creating your own program workbooks. Plus more resources, including what Natalie uses in her business.
3. Bonus Courses
There are 12 Bonus Courses in your Portal that will help you with supplemental areas you may be struggling with. Examples include: the entrepreneur mindset, time management, becoming a thought leader, selling mastery, creating compelling copy, and building a membership.
4. Direct Feedback From Natalie
Get direct feedback from Natalie that will help you grow your business faster than you otherwise would. You'll avoid mistakes and get out of confusion and perfectionism. You'll have someone to tell you whether you're making the right decisions and what to do next.
Choose The Best Option For You
If you want accountability and to work closely with Natalie to build your business, 1:1 Private Coaching is the best fit for you. If you prefer a self-paced program with written coaching, the Program is for you.

Business On Purpose
+ The Foundational Modules of the Who, What, How Method Framework

+ Over 30 Lessons teaching you how to grow (and start) your online business within the Framework

+ Strategies and Tactics showing you how to use use a content platform, email marketing, funnels, and a compelling offer to create a business ecosystem

The Business On Purpose Framework that lays out six steps you need in order to test and find out what action works in order to get results in your business

+ Worksheets and Downloads to help you brainstorm, plan, and apply what you learn


+ eBook Template for creating your own branded workbooks and eBooks

+ Style Guide Template for creating a brand framework for your business


+ Stats Template for tracking the most important business metrics

+ Resources Hub with access to all Natalie's business tools, including her specific vendors and what she uses to grow her business

12 Bonus Courses with topics including goal setting, time management, money mindset, creating a membership program, sales strategies, email marketing, work life balance, hiring a team, and more

+ Access to the program content for three years

+ Weekly Written Coaching via email with Natalie (this is for 1 year from May 2024 through April 2025)

$2,000 (or $500 per month)
Business On Purpose
1:1 Private Coaching

+ The Foundational Modules of the Who, What, How Method Framework

+ Over 30 Lessons teaching you how to grow (and start) your online business within the Framework

+ Strategies and Tactics showing you how to use use a content platform, email marketing, funnels, and a compelling offer to create a business ecosystem

The Business On Purpose Framework that lays out six steps you need in order to test and find out what action works in order to get results in your business

+ Worksheets and Downloads to help you brainstorm, plan, and apply what you learn


+ eBook Template for creating your own branded workbooks and eBooks

+ Style Guide Template for creating a brand framework for your business


+ Stats Template for tracking the most important business metrics

+ Resources Hub with access to all Natalie's business tools, including her specific vendors and what she uses to grow her business

12 Bonus Courses with topics including goal setting, time management, money mindset, creating a membership program, sales strategies, email marketing, work life balance, hiring a team, and more


+ Access to the program content for three years

+ 24/7 Written Coaching in a Private Slack Channel with Natalie (this is for 1 year from May 2024 through April 2025)

+ Private 1:1 Coaching with Natalie once per month (this is for 1 year from May 2024 through April 2025)
$10,000 (or $3,334 per month)
A Look Inside Business On Purpose
  • Create your business plan and set goals with an entrepreneur mindset.

  • Complete the Program at your own pace, using the Classes and Workbooks to walk you through every step.

  • Use the recommended tools and resources to save you time and money.
  • Get individualized feedback, support, and coaching to help you achieve your results faster, in a long-term sustainable way.
What Students Have To Say
"Natalie's coaching in the Community is totally worth the price of the entire program!!"
— Leah
"The Email Marketing Blueprint videos are SO helpful. This Program has the most clear and concise explanation of email marketing I've ever heard."
— Lauren
"I'm so appreciative of this entire Program. I'm growing so much from it!"
— Karen
"I LOVE Business On Purpose. I can confidently say that joining was the best decision I have made in my business. I'm so excited about all the success and growth. Thank you!"
— Danielle
"I've been absorbing information on creating online businesses since 2010 and I just hadn't found the right path until I found Business On Purpose."
— Caroline
"So much overwhelm has finally been stripped away. I now know exactly what I need to do to move my business forward. I have the steps. I have a timeline. I have a Program. I have all the tools I need. Words cannot express my gratitude. I would've paid the cost for just one of the components you offer, let alone everything that's included. Every single piece in the Program helps me move the needle forward and keeps me from feeing stuck."
— Stacy
I know you have what it takes to create a multiple six figure online business.

Will it be hard at times? Yes. Like anything worth pursuing. But it won't be as hard as you think. In fact, parts will be easy.

I've helped hundreds of women build their online businesses. I've successfully been doing this for years in my own business and with my clients.

My proven Who, What, How Method is the best, simplest, and most straightforward way to create and scale your business to multiple six figures.


Online business can be overwhelming, frustrating, confusing, and slow with the wrong information or tools. You know what makes it easier? Having the right process, tools, and mentorship from someone who has done it before. That's where I come in.

I can help you achieve some of your business goals this year with direct feedback and accountability. Let's do this. I got you.
The Doors Close In
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    DAYS
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    HOURS
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    MINUTES
  • -
    SECONDS
Choose The Best Option For You
If you want accountability and to work closely with Natalie to build your business, 1:1 Private Coaching is the best fit for you. If you prefer a self-paced program with written coaching, the Program is for you.

Business On Purpose
+ The Foundational Modules of the Who, What, How Method Framework

+ Over 30 Lessons teaching you how to grow (and start) your online business within the Framework

+ Strategies and Tactics showing you how to use use a content platform, email marketing, funnels, and a compelling offer to create a business ecosystem

The Business On Purpose Framework that lays out six steps you need in order to test and find out what action works in order to get results in your business

+ Worksheets and Downloads to help you brainstorm, plan, and apply what you learn


+ eBook Template for creating your own branded workbooks and eBooks

+ Style Guide Template for creating a brand framework for your business


+ Stats Template for tracking the most important business metrics

+ Resources Hub with access to all Natalie's business tools, including her specific vendors and what she uses to grow her business

12 Bonus Courses with topics including goal setting, time management, money mindset, creating a membership program, sales strategies, email marketing, work life balance, hiring a team, and more

+ Access to the program content for three years


+ Weekly Written Coaching via email with Natalie (this is for 1 year from May 2024 through April 2025)
$2,000 (or $500 per month)
Business On Purpose
1:1 Private Coaching

+ The Foundational Modules of the Who, What, How Method Framework

+ Over 30 Lessons teaching you how to grow (and start) your online business within the Framework

+ Strategies and Tactics showing you how to use use a content platform, email marketing, funnels, and a compelling offer to create a business ecosystem

The Business On Purpose Framework that lays out six steps you need in order to test and find out what action works in order to get results in your business

+ Worksheets and Downloads to help you brainstorm, plan, and apply what you learn


+ eBook Template for creating your own branded workbooks and eBooks

+ Style Guide Template for creating a brand framework for your business


+ Stats Template for tracking the most important business metrics

+ Resources Hub with access to all Natalie's business tools, including her specific vendors and what she uses to grow her business

12 Bonus Courses with topics including goal setting, time management, money mindset, creating a membership program, sales strategies, email marketing, work life balance, hiring a team, and more

+ Access to the program content for three years


+ 24/7 Written Coaching in a Private Slack Channel with Natalie (this is for 1 year from May 2024 through April 2025)

+ Private 1:1 Coaching with Natalie once per month (this is for 1 year from May 2024 through April 2025)
$10,000 (or $3,334 per month)
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